Separated at Birth?



Notice any similarities between these two string packages? The Rotosound Nexus Bass strings on the left have been around for about four years. The Kala Silver Plated strings are fairly new. But the packaging is eerily reminiscent of each other.

So what’s the deal? Great (marketing and design) minds think alike? Imitation? Coincidence?

Who knows.

It’s probably more like, when you hit upon something good, you go with it.

I guess just as in Western music where everyone is working with the same notes, there’s just so much you can do with string package design.